What We Do
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What We Do -
We help brands
OWN THE MOMENT
We’re a social-first agency excelling in helping the world’s leading brands conquer attention on social media and digital channels. With offices in Melbourne, Sydney & Auckland - we’re a collection of best-in-class creative, social, creator, digital and paid media specialists dedicated to creating scroll-stopping moments.
We help brands to plan, manage and deliver creative, social media, content, paid media, performance marketing and creator-integrated advertising campaigns and always-on brand programs.
OUR APPROACH
CULTURE + CREATIVITY + SPEED
In today’s marketplace brands need to create ‘moments that matter’ to influence behavioural change and ultimately, achieve commercial outcomes. These ideas need to be born in culture, emboldened with creativity and executed at the speed of social to deliver real world impact. That’s where we come in. At We The People, we’re uniquely shaped to help our brand partners create these moments each and every day.
It’s how we OWN THE MOMENT.
Our Services.
Creative + Strategy
Building the right integrated communications strategy and creative direction, based on an in-depth understanding of audience and culture.
Creative Campaigns. Creative Direction. Concept Development. Communications Strategy. Art Direction. Social Media Strategy. Digital Strategy.
Content Creation + Production
Producing content to fly on digital platforms. We offer a full-service content creation & design studio to develop for-platform scroll stopping content and creative assets.
Content Creation. Design Studio. Video Production. Copywriting. Photography. Soundtrack Creation. Creative Assets. Live Streams.
Paid Media + Distribution
We specialise in creating media magic, aligning culture, platform and brand to supercharge digital & traditional, brand & performance media programs.
Media Strategy + Planning (ATL + BTL). Media Buying. Performance Media. Data Analysis. Audience Discovery. Reporting.
Influencers + Creators
We’re experts in crafting bold influencer and creator partnerships to social proof and conquer attention. We partner with leading macro, micro and nano-creators.
Influencer Campaigns. Ambassadors. Partnerships.
Social + Community Management
We build engaged communities across digital platforms, while supporting our partners to meet customer service & regulatory requirements.
Community Management. Reporting. Trend & Sentiment Analysis. Social Platform Management. Social Commerce.
Social Video + TikTok Studio
We operate ANZ’s largest dedicated Social Video content creation & strategy studio. We deliver culturally relevant native content at the pace of the For You Page.
TikTok Content Creation. TikTok Strategy & Management. Instagram Reels Content Creation. UGC-style talent.
READY TO OWN THE MOMENT?
We’re ready when you are. Reach out to our team today.